Recent articles and posts.
- 10 Reasons to Prepare a Strategic Plan
By Lisa Lapin Anticipating a new year is an excellent time to think about preparing a strategic plan, whether it’s at the outset of an academic year, fiscal year or… Read more: 10 Reasons to Prepare a Strategic Plan - Top 5 Tips for Responding to Media
Quick guide to maximizing interview success By Lisa Lapin What if…? … you’re not ready? Don’t feel obligated to respond on the spot when a reporter calls. Ask if you can get back to the reporter at a better time;just remember to ask for his or her deadline, and be respectful of that deadline. … you’re not the right person? Suggest the right person to speak on the issue (and give that person a heads-up so he or she anticipatesthe reporter’s call). Feel free to consult with Getty Communications if you’re not sure. … a reporter asks you to go “off the record” or “on background”? Don’t. Different reporters may use these terms in different ways, and your comments can still be traceable back to you.… Read more: Top 5 Tips for Responding to Media - Expect the Unexpected: Communicating in an Era of Change
Concrete ways to boost your internal communications and prepare for unforeseen change. By Lisa Lapin President Trump was one week into his first term, in late January 2017, and the… Read more: Expect the Unexpected: Communicating in an Era of Change - Political Transitions are Under Way: Are You and Your Campus Ready?
A guide to help campus leaders prepare effectively for the 2024 elections.